Come for our meeting -- stay for the referrals!!! The Referral Zone passed 289,000 USD in the past 12 months! The Referral Zone is a dynamic, committed group of business people who know how to refer business to each other. BNI The Referral Zone offers members the opportunity to share ideas, contacts and most importantly, business referrals. Being a member of The Referral Zone of BNI is like having sales people working for you every day who market your product or service. Our sole purpose is to provide a structured environment for the development and exchange of quality business referrals. If referrals are an important part of your business, and want to increase your business 20% or more the first year, then The Referral Zone is the organization for you.